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  • Domain Name Talk

    Posted on March 4th, 2012 mike1174 No comments

    In today’s world, who doesn’t have their own website or blog? Website and blog publication is a multiplying trend that will continuously develop in the future. There are literally millions upon millions of websites currently in use, and it really is astonishing just to take a second and think about how many websites may perhaps be in existence five to ten years from now lol. That being said, let’s consider what sets apart a single website from the millions that are presently on the internet. The answer is the site’s domain. The importance of website domains sometimes thought of a bit rashly. So for the purpose of this article I will be focusing my discussion  on the importance of website domains for web publishers.

    On the web your domain name is your own distinctive identity. No two websites can ever use the same domain name at the same time; therefore your Internet identity is totally exceptional. If you have a business site on the Internet your domain name is your own online brand and in a sense you can use your domain name as your online business card. With your own domain name your web site and e-mail addresses will have that professional look, being inimitable to your business. Generally people regularly miss the importance of having and then keeping their domain name until they lose it. Once this happens they soon realize that they have lost their whole online identity rofl.

    This is unfortunate, but it typically happens to people who lose interests in owning and managing a website to begin with. On the other hand, people who enjoy managing their sites never usually run into this kind of problem. Instead they are usually trying to figure out how to rank higher, or how to get more traffic.

    Choosing what to accept as a domain name should not be taken lightly, and warrants some deep consideration. Valid domain names possibly will consist of a word or phrase. When thinking of a domain name, think of catchy words or phrases that are easy to remember and that will make more traffic to your site. Attempt to pick out a domain name that is relevant to your web site. If your web site is a business site, it is a common to use the company’s name as the domain name or if your site is a personal site try to think of a domain name that is related to the topic of your content.

    Also try to keep your domain name as short as possible. I advocate using around 5 to 20 characters at the most. The shorter the domain name the easier it will be to remember, and avoid using clever names that consist of leet speak. L33t speak is a mix or a replacement of numbers and letters because it makes remembering the spelling of the site not easy for visitors.

    These are just some basic thoughts to keep in mind before purchasing your next domain. Just remember to regard your domain like a business name, so keep it short, creative, and maybe you’ll see it listed on google page one.

  • You Can Easily Tap Into Massive Traffic Using Foreign Language Promotion

    Posted on June 5th, 2011 mike1174 No comments
    It is possible to expand your business and increase your profits with foreign language based markets.
    Having said that, we feel the main explanation so few do it is due to the fact of the perceived difficulties involved. Plus maybe businesses have their hands full with attempting to generate income in English. But take into consideration that if you are only promoting to English speaking people, then you happen to be ignoring close to 80% of internet users globally. That is very substantial from all points of view in web business. From a business viewpoint, nearly all of us are just allowing it to get away by not even capitalizing on it.
    Yes, needless to say it will require effort to make essential changes at your site for an audience that is multilingual. It is just doing business and doing what is needed, and the potential gains to your business can be considerable.
    Perhaps the biggest hurdle for many small businesses pertains to content interpretation. Another thing you should never do, though, is use interpretation software such as Google Translation. It is quite easy to research language translators in just about any language you desire. But remember that you need not convert all of your written content. What you might want to do is decide what areas of your business site totally must be translated.
    It will be good to know about a few likely pitfalls you need to avoid. This concern is about speaking to other markets, and people, in the right way. We all understand that, for the most part, you don’t need to use formal language in the US, or other countries. On the other hand, there are countries where everyday expression in business is greatly frowned upon. The easy solution is to be more conventional, and you can also check with your translator about what would work greatest.
    An additional important area of concern has to do with making use of search terms in foreign languages. People using engines like google in other countries and cultures will use phrases they normally use in daily life. We are talking about literal translations, and the user will generally not use a literal translation. That also suggests that your content needs to be optimized for the exact same accurate search terms. As you can easily see, any sort of non-human translations can bring about all kinds of problems if you use them.
    You can see some controversy on whether or not you should utilize a country specific top level domain name or a subdomain of your English site.
    The usual argument for employing a top level domain that is particular to a country has to do with local search concerns. However, you can very easily find yourself with numerous problems when you begin doing that. There are extra costs for domains in addition to chances it is possible to have your site served to the wrong areas. Several approaches, or alternatives, involve simply employing a subdomain or a directory subfolder that needs the slash plus suffix.
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